Pioneering CBD products manufacturer Charlotte’s Web revealed the latest installment of its Trust the Earth campaign on Tuesday with the unveiling of a massive art installation by acclaimed street artist Shepard Fairey mown into a Kansas wheat field. The work, which covers more than 76 acres of farmland in McPherson, Kansas, is a collaboration between Charlotte’s Web and the creative agency founded by Fairey, Studio Number One.
The living artwork contains a message that advocates hemp as a natural way to good health while also serving as a call to action in support of the crop, which was legalized by Congress with the passage of the 2018 Farm Bill.
“Whether it’s a mural in Brooklyn, a poster in your home, or a field in Kansas, Studio Number One understands the power of art to compel change. SNO worked with Charlotte’s Web to call on citizens to Trust the Earth,” Fairey said in a press release.
The enormous installation features a rendition of Fairey’s…
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